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Nine essential marketing trends to track in 2018, including authentic video, chatbots, conversational marketing, and experimentation strategy. As you put together your marketing strategy for 2018, there have never been more tools and tactics fighting for your budget technologies. Marketing and advertising will be driven by 9 dominant trends this year first, the number of marketing department staff dedicated to digital.
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We're calling time of death on the catchiest but most unsuccessful strategies of the past year--and predicting which marketing tactics will. 2017 was the year the industry got its much-needed wake-up call the question now isn't whether marketers can fix a broken system but how. These five marketing trends offer a blueprint for brands to improve their digital marketing strategy for 2018. It's not too late to address and plan for next year's biggest marketing trends here are five digital marketing trends that you'll want to watch out.
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